Web Trend Map is a yearly publication by Information Architects . It maps the 333 leading web domains and the 111 most influential internet people onto the Tokyo metro map.
Domains are carefully selected by the iA research team through dialog with map enthusiasts. Each domain is evaluated based on traffic , revenue, age and the company that owns it. The iA design team assigns these selected domains to individual stations on the Tokyo Metro map in ways that complement the characters of each.
For example, Twitter is located in Shibuya this year, as Shibuya is the station with the biggest buzz. Google is placed in the busiest, most highly trafficked train station in the world: Shinjuku. The New York Times, the “Old Grey Lady”, is located in Sugamo – a shopping paradise for Tokyo’s grandmothers.
They grouped closely associated websites and try to make sure each individual domain is on a metro line that suits it, with close attention paid to the intersections. As a result, the map produces a web of associations: some provocative, some curious, others satirically accurate.